Articles and Posts

Below is an index of the articles and posts that have been published by Digital Voodoo and Dave Evans.

Social Media Analytics Powers the Whole Organization

What is blooming in social Web analytics? A look at the SAS Global Forum brings some insights.
Published April 21, 2010
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Social Media: Your Customer Wants You!

As more and more CMOs are recognizing, social media in business takes more than the CMO and her team to make a social media program really click.
Published March 31, 2010
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Social CRM: Do Your Homework

What does "social CRM" really mean and what can it offer you? Here are some ways to use it to your advantage.
Published March 10, 2010
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How to Encourage Social Engag

How is "engagement" redefined in the context of the social Web? To start, consider the basic activities that take place around traditional media and then map that into a social context.
Published February 17, 2010
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Geo-Location Services Get Social

If you own a retail store, restaurant, or any other business where people congregate, think about how you might apply the newest geo-location applications to your social media marketing.
Published January 27, 2010
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