Articles and Posts


Below is an index of the articles and posts that have been published by Digital Voodoo and Dave Evans.

Brands That Listen

What can you learn if you listen to your customers? Consider these examples.
Published February 09, 2011
 
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Social Media, Business, and the Exchange of Value

The social Web has become the backbone of the value exchange, driving recovering segments of the market.
Published January 19, 2011
 
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Social Business - 3 Themes and 1 Item for Your To-Do List

A look back and a look ahead on social marketing trends affecting business.
Published December 29, 2010
 
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The Semantic Web: Not a Moment Too Soon

The social Web is under attack. Oddly, it's not under attack by viruses or other kinds of things that one might expect in the tech environment.
Published December 08, 2010
 
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Connecting the Social Web and Your Business

Tapping into the social Web and connecting the source points of traffic with specific offers is the next wave you want to be riding. Colleague and fellow ClickZ columnist Brian Massey has an entire practice devoted to optimizing the conversion process, and the integration of social media is definitely a component in that optimization process.
Published November 17, 2010
 
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