Welcome to Digital Voodoo.

The Marketer’s Dilemma

A whitepaper created for Friend-to-Friend that discusses the impact of social media and use of social network based applications.

Articles and Posts

Below is an index of the articles and posts that have been published by Digital Voodoo and Dave Evans.

Social Media Is Not Free: Here’s Why

Twitter, Facebook, and Foursquare are free. TweetDeck is (still) free. So, social media is free, right?
Published August 25, 2010
 
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Small Business Gets Social

Looking for practical applications of social technology in business? Talk to your hair stylist!
Published August 04, 2010
 
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Social Objects and CPG Marketing

If you asked someone "What is it that anchors a brand, product, or service-oriented online community, or other social application?" what would they say? If they answered, "the brand, product, or service..." you'd be right to question it further.
Published July 14, 2010
 
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Can Social Media Lead Sustainability?

Social media can help consumers do more with less. Is your brand ready?
Published June 23, 2010
 
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Got Policy?

Social media, used by your employees outside of the office, potentially affects your business. Here are factors to consider when adopting social technology.
Published June 02, 2010
 
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