ClickZ Publications
I publish a bi-weekly column on emarketing at ClickZ. Here you'll find a complete index of these articles. Click to subscribe to this series: RSS 2.0 Atom
Welcome to Digital Voodoo.
I publish a bi-weekly column on emarketing at ClickZ. Here you'll find a complete index of these articles. Click to subscribe to this series: RSS 2.0 Atom
01/31/2007
Consumer-generated content belongs in your marketing toolbox. This is how savvy marketers are using Millennials’ connected nature (along with the occasional aging Boomer) to do real business. But wait, there’s more.
Article continues here:http://www.clickz.com/showPage.html?page=3624791
Posted on Wednesday, January 31, 2007 at 09:24 AM.
01/17/2007
As the hoopla over the merits of the year’s this and that settle down, I’m left wondering, “Which agency really is Agency of the Year?” More to the point, in a highly fragmented and networked social setting, what does Agency of the Year really mean? Isn’t it by definition different things for different people?
Article continues here:http://www.clickz.com/showPage.html?page=3624557
Posted on Wednesday, January 31, 2007 at 09:22 AM.
01/03/2007
Sitting here in rural New Mexico, far from any sort of Internet connectivity, I’m confronted with how dependent I’ve become on being one click away from the answer to literally any question. It’s not that I’m a tech junkie, I’m an information junkie. And I’m not alone.
Article continues here:http://www.clickz.com/showPage.html?page=3624365
Posted on Thursday, January 04, 2007 at 11:27 AM.