Welcome to Digital Voodoo.

Featured Events

Conversational Marketing
Sponsored by ClickZ. This is a one-hour webcast: Conversational Marketing: How to Develop a Successful Social Media Strategy. Monday, December 15, 2008, 3:00 PM EST/12:00 PM PST.

Customer Communities.
Join the ongoing discussion from the Lithium-sponsored webinar: Successful Customer Communities,
From Engagement to Measurement.

Interviews

Create a Winning Social Media Strategy For Your Brand, an interview by Personal Branding Blog founder Dan Schawbel.
 
Interruptus Vulgaris, on Dishy Mix, an interview by Personal Life Media founder and CEO, as well as my colleague and personal friend Susan Bratton.
 
The Marketing Spot, an interview by Social Media Consultant Jay Ehret.
 
The Struggling Entrepreneur, an interview by business consultant Fred Castaneda.
 
Social Media Marketing, an interview by PR/Social Media Consultant, Alan Weinkrantz.
 
Social Media Metrics, by Tom Parish, Talking Portraits TV, on Blip.tv.

Social Media Marketing

Featuring 55 practical, hands-on exercises my book walks you through a step-by-step process that results in an effective social media plan built by you, for your organization.

Let's Connect

Blog: ReadThis.com
Podcast: HearThis.com
Column: ClickZ
 
Dave, Jen, and Broch
Facebook
LinkedIn
FriendFeed
Twitter

email

512-266-9288 v
512-233-5735 f

13809 B Panorama Dr
Austin, TX 78732

XFN Friendly

ClickZ Publications

I publish a bi-weekly column on emarketing at ClickZ. Here you'll find a complete index of these articles.    Click to subscribe to this series: RSS 2.0  Atom

User-Generated Content As a Marketing Medium

01/31/2007

Consumer-generated content belongs in your marketing toolbox. This is how savvy marketers are using Millennials’ connected nature (along with the occasional aging Boomer) to do real business.  But wait, there’s more.

Article continues here:

http://www.clickz.com/showPage.html?page=3624791

Agency of the Year: A Marketer's Perspective

01/17/2007

As the hoopla over the merits of the year’s this and that settle down, I’m left wondering, “Which agency really is Agency of the Year?” More to the point, in a highly fragmented and networked social setting, what does Agency of the Year really mean? Isn’t it by definition different things for different people?

Article continues here:

http://www.clickz.com/showPage.html?page=3624557

Educational Marketing and the Information Junkie

01/03/2007

Sitting here in rural New Mexico, far from any sort of Internet connectivity, I’m confronted with how dependent I’ve become on being one click away from the answer to literally any question. It’s not that I’m a tech junkie, I’m an information junkie. And I’m not alone.

Article continues here:

http://www.clickz.com/showPage.html?page=3624365